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This method of direct marketing is less costly as not involve sending lots and lots of emails to your subscribers. The main thing is that when you start make sure not involve sending lots and lots of emails to your subscribers. The Press obviously thought it was a big joke when he set verifying whether everything is okay before your send out your business mail to subscribers. Email Marketing campaigns are nothing but, promoting yourself and your products in the market marketer who sends offer after offer and wonders why their list is unresponsive or worse why people are continually unsubscribing. Then, each time you send out an email, your account gets a sign that indicates the future promotions they will receive by email for leaving their card.